Hot Mics & Cool Activists
Start: Sunday, July 29, 2018• 1:00 PM
End: Sunday, July 29, 2018• 4:00 PM
These days all the world's a stage and every phone is a TV camera, but that doesn't make it easy to tell your story.
Have you ever watched someone who is really good at communicating on camera and wondered how they got to be so comfortable conveying their message? Ever considered how best to amplify the issues you feel passionate about? Just curious what goes on behind the scenes of a video shoot? This event is for you!
This three-hour video media workshop features hands-on exercises in tech, techniques, interview skills, message presentation and social media amplification.
Who is this training intended for?Activists and spokespeople.
Citizen journalists and rapid response media teams.
Videographers and social media signal boosters.
Candidates, potential candidates and their support staff.
Anyone interested in becoming a better communicator on video!
Why is this important?
Video is everywhere. Experts predict that 70% of social media posts will be in a video format by 2020. One of the best ways to promote our ideas is to become better communicators through video.
How do we become better video communicators?
Through hands-on training and practice!
What topics will be covered?
After introductions (on camera, of course!) we’ll talk about video as a unique messaging medium, it’s traditional uses as a journalistic and messaging tool, and some of the innovative tactics people use today to get their messages and ideas out.
How much does it cost?
This introductory workshop is being presented free of charge. Register early because space is limited.
Hour 1:Each person will have a chance to record a brief “I stand for segment shot in front of a green screen. We’ll briefly touch on some of the technical aspects of the video medium, equipment options like cameras, lights, audio, teleprompters, etc.
We’ll talk about presentation formats such as straight-to-camera, interview, panel discussion, press conference, etc., and where they are used. Matching the style of video to the message and the intended audience (formal newscast v casual vlog, tripod v hand held or selfie stick, etc.).
As the first hour winds down, we’ll introduce the concept of rapid response stringer teams and divide the attendees into pairs in preparation for introduction our fictional rally scenario.
Hour 2:Interview/interviewer training and practice scenarios based on our fictional rally topic. Discussion of friendly vs adversarial interviews. Talking points – love ‘em or hate ‘em, staying on message. Points related to our fictional event topic provided to keep things rolling.
One member of the “stringer team” assumes the role of interviewer, the other the interviewee, then we switch. Focus on getting to the point and staying on message. Size of group determines allotted time, everyone gets at least a couple of minutes in each role.
Now you’ve shot it, what do you do with it? Reaching the largest possible audience through social media, traditional media and other channels.
We look forward to seeing you there!
Oregon Issues & One Hill Media