Training: Deliverability with Jason Rosenbaum

Start: 2019-01-31 14:00:00 UTC Eastern Time (US & Canada) (GMT-05:00)

This is a virtual event

You spend hours writing emails and building digital campaigns -- how do you then make sure that the emails actually make it into inboxes? We're here to help!

Join Action Network's Director of Technology Jason Rosenbaum for a deep dive into the particulars of email deliverability. We'll walk through the technical pieces, including DKIM, SPF and whitelisting, as well as crucial best practices to keep your list healthy including engagement based targeting and opt in procedures.

Training Goal: Leave with concrete next steps to improve your email deliverability.

Pre-req: You should have a solid understanding of how to send an email using Action Network.

If you can't make it, no worries! We'll send the recording out in a follow up email.


Jason Rosenbaum is a musician, organizer, and developer living in Santa Monica, CA. After helping win health care reform at Health Care for America Now, he was brought on as a Senior Online Campaign Director at the Progressive Change Campaign Committee in 2010. While there, he helped develop PCCC’s new website and organizing interface, pushed for Internet freedom, a strong social safety net, increased taxes on the rich, and helped progressive Congressional campaigns set up effective online organizing programs.

As the Director of Technology at the Action Network, Jason is excited to build the next generation of online organizing tools to help progressives campaign effectively.
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