Real rednecks know that the term comes from the legacy of the white coal miners in West Virginia who wore red bandanas and joined with their Black comrades to rise up against the coal company during the Battle of Blair Mountain in 1921. This August is the 49th anniversary of this historic event and Southern Crossroads is calling on all you rednecks, hillbillies, poor white trash, country bumpkins, and small town, rural folk to take action in remembrance of this powerful anti-racist legacy! It also happens to be Black August, the month where Black folks remember and celebrate Black leaders born in August and important historic events in Black liberation that occurred in August.

We are calling all y'all to #ReclaimRedneck in the #SpiritofBlairMountain!

1. Post on social media with the hashtags #ReclaimRedneck and #SpiritofBlairMountain to publicly tell your story of why you're an anti-racist redneck and invite others to join you
2. Sign up with us here to take further anti-racist action to #Fight4theSouth and win!

You can find our #ReclaimRedneck toolkit here with more information.