Sign our Demands: Fair Pay at SXSW

Join us in signing onto the following demands of SXSW and Penske Media. Artist signatures will be periodically updated on this page.

TO: SXSW FESTIVAL AND PENSKE MEDIA

FROM: THE UNDERSIGNED ARTISTS

Since SXSW launched in 1987, musicians have been the festival’s backbone and main draw. Yet despite SXSW’s consistently growing profits and ever-expanding programming over the past 30+ years, the musicians performing at the festival have been exploited with low pay, high application fees, and other insults.

For at least a decade, SXSW has offered its showcasing artists the same unjust compensation options: either take a wristband to attend the festival, or receive a one time payment of $250 (or $100 for solo artists). International artists do not even have this choice, and are only offered a wristband with no possibility for compensation.

While SXSW has maintained these insultingly low wages since at least 2012, the festival has regularly increased its application fees. For instance, in 2012 the fee was $40, and now it’s $55, a 37.5% increase. Even without accounting for skyrocketing inflation, these stagnant wages and growing fees have meant an actual decrease in wages for SXSW performers over the past decade.

Enough is enough. Artists have built SXSW and we must be fairly compensated for our work. The undersigned artists demand that SXSW:

  1. Increase the compensation for showcases from $250 to at least $750 for all performers. (Which is still less than the cost of a single music badge to attend the festival.)

  2. Include a festival wristband in addition to financial compensation. Stop forcing artists to choose between being paid and attending the festival they are performing at.

  3. Provide the same compensation + wristband deal to international artists and domestic US artists.

  4. End the application fee.

SXSW regularly boasts about bringing hundreds of millions of dollars into the Austin economy. The festival is now owned by Penske Media, who also own Rolling Stone, Billboard, Variety, and the Hollywood trade publications. The corporation’s CEO Jay Penske is the son of billionaire Roger Penske, and is himself worth roughly a quarter of a billion dollars. The festival brings high profile politicians and business people from all over the world for high level speeches, panels, and networking. Yet SXSW continues to severely mistreat the artists who are the backbone of the enterprise. We demand fair pay for musicians at SXSW.

Signed:

View our full list of signers here.




Sponsored by