Organizer Toolkit: Leveraging Yard Signs In Rural Communities

ABOUT THIS TOOLKIT

This toolkit s is a blueprint for a campaign that uses yard signs to engage rural progressive base voters, and help grassroots organizers identify the most vocal supporters in rural communities for issue-based or electoral campaigns. This toolkit was created based on our field experiment organizing in 45 rural Kentucky precincts during the 2019 governor's race. Even though many of the organizations in our network run campaigns on a smaller scale with smaller budgets, with this toolkit, we’ll show you how to integrate our findings and ideas from our 2019 campaign to fit your needs.


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