DSA Comms Training- Avelo Boycott as a Case Study
Start: 2025-09-17 17:00:00 UTC Pacific Daylight Time (US & Canada) (GMT-07:00)
End: 2025-09-17 18:30:00 UTC Pacific Daylight Time (US & Canada) (GMT-07:00)
This is a virtual event
So your chapter organized a highly-attended action yesterday and it went really well, but it wasn't documented and the press wasn't notified. Aside from the 100 people who participated, who else knows what happened and why you were there? Every action and event you organize is an opportunity to reach thousands of people through the media and to create meaning for the audience with your framing.
In this training we'll be going over the most useful and accessible communications tools we have available to us as organizers: Pitching op-eds, writing letters to the editor, building relationships with reporters, mapping out your local media, narrative framing, and learning to create effective videos, photos, and graphics for social media.
This training is open to all members in good standing, using examples from the DSA Avelo Boycott campaign as a case study. We'll hear from organizers from all over the country who have been using these tools successfully in their local chapters.