Over 110,000 people in the UK have called on our Government to end advertising that promotes fossil fuels and other highly polluting sectors. Now we need MPs around the country to push for laws ending high-carbon ads.

Just when we most need to reduce emissions and restore nature, advertising is locking in demand for environmentally-damaging industries, while hiding their true impacts.

It's time to stop promoting pollution, just like we stopped promoting tobacco. Local municipalities like Edinburgh and Sheffield have banned high-carbon advertising to clear the way for better health and meaningful climate policy, while countries like the Netherlands and France are also taking action.

Polluters cannot be trusted to advertise responsibly, and advertising regulation is limited and currently not fit for purpose. Meanwhile ads for SUVs, climate-damaging foods and airlines are everywhere, normalising high-carbon ways of living that we need to rapidly shift away from.

In June 2024, the Secretary-General of the UN, Antonio Guterres said: “Many governments restrict or prohibit advertising for products that harm human health – like tobacco... I urge every country to ban advertising from fossil fuel companies.“

Will you take up the call and write to your MP asking them to support a high carbon ad ban?