In the last year the world of Social Media Strategy has changed dramatically. Between the influx of new platforms and massive changes to existing platforms, the job of a social media manager gets more complicated every day.

This 3 day training is for people who have experience managing social media for a union/organization/campaign and it will focus on how do we manage social media strategically including:

* What is the role of social media within a larger digital strategy and organizational strategy

* In depth discussions of the major social media platforms and strategies for maximizing reach and engagement including Facebook, TwitterX, Instagram, TikTok, BlueSky, Threads, Linkedin and more

* Advanced Social Media Advertising strategies

* Social Media Rapid Response

* Social Media Analytics

Note: This training will be held virtually over zoom.

This training will go from 11am eastern until 7pm eastern Mon April 14 thru Wed April 16

Questions? Email us at training@beckerdigitalstrategies.com

Our goal is to train the next generation of progressive digital trainers across the country and we are committed to bringing together a cohort that represents everyone in our progressive movement without regard for race, national origin, religion, gender identity or expression, sexual orientation, age, veteran status, disability or parental status.

A limited number of partial scholarships are available. Please apply by April 1 and we will notify scholarship recipients on a rolling basis.